Why VCs should pay attention to brands

--

--

--

Strategy Executive. Author of “The Business of Aspiration.” Doctor of Sociology. Forbes’ one of The World’s Most Influential CMOs.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Why Live Chat is the Best Customer Support Software

Top 5 most Important SEO Tips for Bloggers

10 years ago, my son Shane handed me (t)HIS jar and then my son Jack (with his hand out) said, “dad!

Steal Our Holiday Marketing Checklist

Tips to Boost Your OTA Business Using Data Analytics

How to Use Influencer Video Marketing to Grow Your eCommerce

Episode 2: Talia Baruch, Global-Ready Product Growth at Google, LinkedIn, SurveyMonkey, founder of…

SwagUp | The comprehensive guide to building your company swag catalog

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Ana Andjelic

Ana Andjelic

Strategy Executive. Author of “The Business of Aspiration.” Doctor of Sociology. Forbes’ one of The World’s Most Influential CMOs.

More from Medium

The Archenemy Brand Positioning Strategy for Serious Startup Growth

Grove Ventures: Our 2021 Online Presence

Five thoughts on the future of VC-backed D2C brands

Incentives Gone Wrong